Bristol Branding identity

Branding Identity project for the city of Bristol. Each of the main three colours represents one of the characteristics of the city: Underground culture (blue), History (yellow), and Ecology (pink). For each category I've built a visual system of icons and patterns used for different assets: posters, tickets, wristbands and tote bag. Bold shapes and geometrical elements aim to build a visual identity of the city that appeals  young travellers and at the same time speaks clearly to the locals. 

Winner project of AGDA Design Award 2016 as one of best Australia's branding projects of the year